Reaching your capital campaign or fundraising goals hinges on your stakeholders’ understanding and support of your organization’s mission and changing needs. The Breton Group’s Feasibility Study is designed to garner and analyze stakeholder attitudes and opinions about the campaign and project through:

Preparation

• Develop a case for support
• Identify stakeholders to be personally interviewed
• Design evaluation survey

Interviewing and Surveying

• One-on-one interviews
• Mail survey and support materials to all stakeholders
• Offer electronic survey for easy access

Analysis and Campaign Plan Development

• Analyze stakeholder interview and survey responses
• Prepare and present study report
• Make specific recommendations for campaign goal(s), strategy and timing
• Prepare budget and timetable